Helping brands hit headlines with live event marketing
A well-executed live event is often the centrepiece of any marketing campaign – it provides a vehicle to connect brands to influencers and audiences.…
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Building innovation into safety training
A new initiative set to revolutionise the way people think and work in construction highlights the need for a creative approach when it comes to training and development.…
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Going Retro and Reaching Consumers Face to Face
In a digital age where technological advances have given us more convenient methods of communication, it’s tempting to rely too heavily on digital means for promotional or even social purposes. The evolution of technology has in many ways better connected us to our target audience and yet, the sheer volume of online activity can leave people feeling isolated and ultimately disconnected.…
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An insider’s guide to the latest innovations unveiled at Cisco Live Milan
One of the benefits of working with international brands is the opportunity to travel. This week we had the pleasure of jetting off to Milan to take in one of the most exclusive technology shows around - Cisco Live.…
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Taking your Drinks Brand on the Road
Taking your drinks brand on the road is thirsty work, but ultimately, hugely beneficial.…
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New Year, new start, new priority for staff training
According to a new survey by the Institute of Leadership & Management more than one in three (37%) employees plan to change their job this year, making investment in people a priority for many businesses in 2015 if they are to retain their best staff.…
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Roadshow trucks are a great deal of fun for sure, but measuring their impact is key to success
Account Director at Event Marketing Solutions, Gemma Edney considers the measurement techniques that help clients understand how successful their roadshow campaigns really are.…
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EMS Take A Look At One Of The Most Iconic Trucks In History – The Coca Cola Truck
Perhaps one of the most iconic roadshow trucks in the world – the Coca Cola truck visits many cities throughout the UK to the delight of children and adults alike, spreading Christmas cheer (and some free cans of cola too!). Its success is partly due to the amount of excitement this type of truck generates - the hype around its inevitable return to a city near you almost reaches fever pitch.……
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Latest themes and techniques for successful internal communications
PR Week has just celebrated the 10th anniversary of its Annual Internal Communications Conference, where the great and the good working in staff motivation and engagement came together to hear the latest developments.…
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UAE Expo season and ADIPEC in review
Expo season is in full swing here in the UAE and this has given our CEO, Keith Austin the perfect reason to visit us in Dubai. As the leading oil and gas conference and exhibition in the region, our visit to ADIPEC in Abu Dhabi was certainly much more than an excuse to escape the office.…
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