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Heavy Duty Inspiration

Parker make instrumentation for a range of different industries, from construction to aerospace to the energy business. They offer their customers the kind of high-end assurance that demands a face-to-face approach. We created an immersive mobile exhibition, that enabled Parker to give effective hands-on demonstrations of their specialised instrumentation products.

The Result

9 year rolling tour programme across 24 countries in Europe, Russia and the Middle East
Thousands of show days so far
The roadshow has become a major sales driver wherever it goes, meeting face to face with key decision makers

Client Feedback

“The Tour has continued to create a high impact innovative experience for Parker in our marketplace, as well as allowing us to engage face to face with key customers and distributors in a time efficient manner. EMS continues to offer its international knowledge and experience to ensure everything runs smoothly, and the lead generation service supports our sales team to the max in following up every potential customer.”

Charlie Harris, Marketing Manager - EMEA, Parker Hannifin

Get in touch

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