Ortho Clinical Diagnostics
The Power of Targeted Information
Ortho Clinical Diagnostics create highly specialised blood analysis equipment that can make a life saving difference when diagnosing disease. They needed a way to showcase these large and valuable machines directly to a very specific audience.
We created two interactive mobile environments for the campaign, with individual product showcases and demonstrations areas.
A 3 year multi-vehicle worldwide tour
Thousands of key customers reached
Flexible multi-purpose exhibition space that was effective in hospitals, trade shows and customer sites