Going on a KUGAdventure
From the heat of Greece, to the snowy roads of Iceland, this PR roadshow travelled to 10 European countries to promote the Ford Kuga, using the truck as a hub for the media.
Commissioned by Mansfield Design for Ford, this action-packed 8 week tour took the product directly to the bloggers, who were invited to take part in driving experiences and various extreme sports.
The Result
8 week tour visiting 10 European countries
Over 400 bloggers and journalists on-board at 13 different locations
Our Challenger Truck
Modern and spacious, the Challenger exhibition trailers make a real impact. The gullwing and pod design provides plenty of space to create complex and immersive built-in exhibitions, while the open-style glass entrance allows you to extend your branded experience to the outside audience. Perfect for hospitality and product showcases.
