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Going on a KUGAdventure

From the heat of Greece, to the snowy roads of Iceland, this PR roadshow travelled to 10 European countries to promote the Ford Kuga, using the truck as a hub for the media. 

Commissioned by Mansfield Design for Ford, this action-packed 8 week tour took the product directly to the bloggers, who were invited to take part in driving experiences and various extreme sports.

The Result

8 week tour visiting 10 European countries
Over 400 bloggers and journalists on-board at 13 different locations

Our Challenger Truck

Modern and spacious, the Challenger exhibition trailers make a real impact. The gullwing and pod design provides plenty of space to create complex and immersive built-in exhibitions, while the open-style glass entrance allows you to extend your branded experience to the outside audience. Perfect for hospitality and product showcases.

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