Going on a KUGAdventure
Looking to refresh the Kuga SUV, Ford wanted to reach the media in a state of the art, interactive VR experience. Acting as a welcome hub for the press, the KUGAdventure truck travelled across the continent on a European roadshow tour, to the heat of Southern Greece to the snowy roads of Northern Norway.
The Result
26% increase in European sales the following year
Over 400 bloggers and journalists on-board at 13 different locations
Our Challenger Truck
Modern and spacious, the Challenger exhibition trailers make a real impact. The gullwing and pod design provides plenty of space to create complex and immersive built-in exhibitions, while the open-style glass entrance allows you to extend your branded experience to the outside audience. Perfect for hospitality and product showcases.
