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Make an impression. Hit The Road.

EMS have been a supplier to creative agencies for over a decade - producing high quality roadshows for global brands. We understand that requests for truck tours can be sporadic, but when it's the right solution, they need to be managed by a highly experienced team.

With our own production facilities and an in-house team of logistical and technical experts - we are in a unique position to offer our experience and knowledge to agencies and combine skills to produce some of the most exciting roadshows in the industry. 

Here are some of the agencies we're proud to have worked with:

The Marketing Store | CreateLondon | Imagination | Ogilvy | Cinetransformer | George P Johnson | Ivory Worldwide | The Fresh Group | Cheil | The Brand Experience | Spellbound Events

6 week turn-around, from brief to hitting the road

The Marketing Store

Client: adidas

The Marketing Store needed an experienced and highly skilled roadshow provider to achieve the ideas promised to one of their biggest clients, adidas.

Our brief was to create a world-first. An intense and mind-blowing experience showcasing speed and power. ‘The Puke Cube’ was a 360◦ LED screen experience that took experiential to a whole new level. An immersive space so intense that we provided ‘sick bags’ on arrival. 

Via the cube, you could access the merchandising area - giving consumers the opportunity to see, touch and try on Adidas boots. Outside, a penalty shoot-out pitch allowed them to test out the boots and feel like their favourite footballer.

#HereToCreate Campaign

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The Marketing Store worked closely with EMS to deliver a major piece of experiential work for adidas Global, where we delivered a cutting edge, digital experience that toured European cities to engage young footballers. EMS were a great partner – ensuring our concept and high-level ambition was deliverable within budget, scope and timings.

Chris Bennett, Business Director at The Marketing Store

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36,000 bottles of Barbican sampled

Ogilvy

Client: Barbican

When alcohol-free malt beverage brand Barbican wanted to maximise reach in the KSA market, particularly young Saudi Arabian males, they knew they needed to create the ultimate product sampling experience tailored to the very specific audience.

When insights revealed that young males in the region loved cars, video games and drinking the beverage socially, EMS along with the brands’ creative agency Ogilvy, created the ‘ultimate car gaming experience’.

 

45 show-stopping live events across EMEA

Imagination

Client: Land Rover

The launch of a new Land Rover is always a big occasion - so when the market greeted the new Evoque with apprehension, Land Rover wanted to hit the road and get face-to-face with consumers.

Together with Imagination, we created a spectacular campaign with centerpiece being the car itself. Carefully housed in a display vehicle, they invited the public to see for themselves that the Evoque was a true Land-Rover: a world class example of British engineering.

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We always want to push the boundaries of what can be done within a roadshow truck - challenge us with your creative concepts to see how we can deliver.

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