There’s no doubt that roadshow marketing has proved itself as a way of effectively engaging audiences with brands and their messages as well as products and services. Gemma Edney, Head of Client Services at Event Marketing Solutions, provides five expert tips for measuring your roadshow tour ROI.
What we do
We design and manage a fleet of roadshow trucks that take amazing branded experiences right to the audience - anywhere in the world. From marketing to education to entertainment, we connect people in a way that no other communication channel can.
How we can help
Our roadshows are designed to solve your business challenges. We take your message straight to the people who need to hear it most, where ideas can be experienced in three dimensions.
Education - The Key to Industry 4.0
Industry 4.0 has swept across the manufacturing sector at some pace. According to a recent Deloitte report, 74 per cent of scaling manufacturing businesses are looking to invest in new physical equipment and machinery – demonstrating the desire to up their game.
Demand for Offline Experiences from the Online World
Gaming is no longer the anti-social pastime it once was. Instead of playing or watching games at home – alone or in small groups – fans are coming together in their thousands for real-life celebrations of digital gaming experiences. Almost by the day, gaming-related conventions and competitive eSports tournaments are popping up in major cities all over the world.