Sky


The Beauty of the Big Picture

TV is changing – ever better, ever brighter, with High Definition picture, cinema quality surround-sound and spectacular 3D. Sky wanted to get their sales team excited about the latest products and services, so they asked us to build them an unforgettable experience.

We took their people through a fully immersive and interactive entertainment experience. It showcased what the latest products and technology could do and shared with them a personal video message from the CEO.


The Result

The twin truck campaign reached over 10,000 staff in 32 days

93% of hearts and minds won – the employees said they would happily recommended Sky HD to their family and friends

Their perception of value for money rose from 10% before the show to 51% approval after


Gallery



What we do