Diabetes UK
On-board testing for over 6,500 & shocking results for many
On-the-spot blood glucose testing was part of this high-visibility campaign to raise awareness of Type 2 Diabetes.
Testing was carried out in consultation booths on board the vehicle, to detect undiagnosed members of the public.
- 6741 people tested on board
- At least 1 A&E admission per venue based on test results
- 381 visitors per day, on average
- Winner of 3 national marketing awards